How are you going to set yourself apart? That's really what you"re looking for isn't it? How do I bring people to my store/business so they don't go somewhere else? Budweiser frogs, Taco Bell dogs, and Geckos come to mind, but why? Because someone laughed and went to work the next day saying to their buddy, "Have you seen this? It was hilarious."
I've been travelling as a professional comedian for over 10 years. I've done well in front of four hundred fishermen in Alaska, and then done not so well in front of six farmers in the middle of Kansas. I know what works and what doesn't. I've seen it on their faces. I once was at Home Depot and saw a guy in a wheelchair buy a ladder. It's not offensive, it's optimistic. And good advertisement if you happen to be reading this and you sell ladders.
If you want people talking about your business, I look forward to working with you.